I'm often asked about the process of coming up with new branding materials for an organization. Although every project is different, one of the most fun things to present to clients are two or three different approaches to telling their authentic story. The Denver Public Schools Foundation came to myself and art director Erin Autrey with a wealth of research and messaging already done, but no cohesive look, voice or campaign. We came back with three approaches and they picked their favorite. It's been an honor to help them rollout their new website and printed materials. A bit of work from each campaign presented is represented here.








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